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The Crab Shacks have three locations in the Charleston area. Please see what Ron Hill, owner of Folly Beach Crab Shack has to say about StorecastingSM.
"Storecasting has been a great in-house media tool to increase sales while our guests are in the restaurant. It not only has a call to action as guests are enjoying their visit, but also has the ability to have them react to the advertising of upcoming events. We have already seen (after just a few weeks) increases in drinks, appetizers, and desserts. The liner messages that have been most successful are the ones that allow the guest to take advantage of a reduced drink special in the next fifteen minutes, or remind them of our "world famous key lime pie" and some of the appetizers that we offer. The best part about Storecasting is the ability to market to the guest in-house and then invite them back another day for Brunch, live music, and our "Build your own Bloody Mary bar" on Saturdays and Sundays. The only limitation to marketing is your imagination. I highly recommend this product to anyone who would like to see an immediate increase in sales. Last, but not least, the Storecasting system plays only the music you want for your atmosphere or theme. You don't have to worry about what your associates want to play. The overall experience of buying and implementing this system was great. The staff at AMSI are friendly and professional and made the process very easy to start up and operate. Special thanks to Eddie, Fred, and Scott. Please feel free to have people interested in an operator’s perspective call me or come by for a visit and see how it works." Ron Hill, Owner
Crab Shack - Folly Beach, SC
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